Category Archive: Real Estate Industry News

Email is how business gets done in 2023 – and it’s been that way for years. But if you haven’t upgraded your email account or its security, you may be the perfect target for wire fraudsters. We don’t mean to be blunt, but in a world where $6.9 billion was lost across all sectors due […]

We don’t have to tell our fellow real estate professionals this, but the market has certainly changed quickly during the past 18 months. Now can still be a perfect time to buy or sell, depending on your situation, but we wanted to emphasize one reality for both buyers and sellers. The seller’s concession has returned – and […]

Happy Financial Literacy Month! Every homebuying journey involves plenty of talk about money, especially if you’re in the market for your first home. The good news is there are plenty of people ready to help guide you on this adventure and make your homeownership dreams come true. (Shoutout to all our loan officers out there!)    […]

It’s safe to say that most people have a fondness for animals. After all, 70% of American households own pets, with dogs and cats accounting for the majority. We’ve talked about pets and marketing before when trying to sell your home – highlight the pet amenities, but minimize the presence of your own specific pet. […]

In today’s world, there’s nothing more important than communication. We talk about the importance of understanding our partners and clients, but how often do we work to improve the way we hear what’s being said? Now is the perfect time to go “Back to Basics” and focus on building and strengthening relationships. The key is […]

A strong social media presence continues to be the best way to meet your potential customers where they are. We’ve talked about this for a while now, but there are always ways to spring your efforts forward in the digital world.   Post pictures and videos of YOU. While stock photos certainly have a place in […]

No matter how busy you get this spring, it’s always the perfect time to ask for a referral. We’ve mentioned this before – but it’s always important to make sure you’re focusing on asking for online reviews and referrals.  These two “R” words are great ways to help you build a brand and reputation because […]

Real estate is a world full of opportunity, even when the market is in flux. While our teams take immense joy in helping homebuyers start the next chapter of their lives, we’re here to assist developers, investors, and other stakeholders in realizing their dreams as well.       Whether you’re flipping houses or renting out […]

While this blog is often focused on the residential side of what we do, the companies that make up the Futura family are full of CRE (Commercial Real Estate) title and settlement experts too! With that in mind, we wanted to share how the commercial side of real estate is shaping up so far in […]

It’s finally the season to let your home’s exterior shine. Curb appeal determines what prospective buyers think the value of a house is at first sight. It’s a home’s first impression and often determines whether a buyer is interested in purchasing the property.  A home without curb appeal has less value and will take longer […]